- Language: English
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- Cover: Paperback
- Size: Novel Size
- Binding: Paperback
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Pre-Suasion
د.إ 25
“Pre-Suasion: A Revolutionary Way to Influence and Persuade” by Robert Cialdini explores the art of persuasion before the actual persuasive message is delivered. Cialdini, a renowned psychologist, argues that the key to effective persuasion lies in the moments leading up to the message, where the right context and cues can significantly influence how an audience receives it. The book outlines techniques for creating an environment that predisposes people to be more receptive to ideas, such as framing, anchoring, and setting expectations. With engaging examples and research-backed insights, “Pre-Suasion” provides valuable strategies for marketers, leaders, and anyone interested in enhancing their ability to influence others.
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