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Ogilvy on Advertising in the Digital Age

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Ogilvy on Advertising in the Digital Age by Miles Young is a modern take on the classic principles of advertising, tailored for the digital landscape. Building on the legendary advertising strategies of David Ogilvy, the book explores how the advertising world has evolved with the rise of digital media, social platforms, and the changing behaviors of consumers. Young, who worked closely with Ogilvy & Mather, adapts Ogilvy’s timeless advice to current trends, offering valuable insights on digital marketing, branding, and creating effective online campaigns. The book covers topics such as the importance of storytelling, the role of data in decision-making, and how to build trust with consumers in the digital era. Ogilvy on Advertising in the Digital Age is an essential read for marketers, advertisers, and anyone looking to understand how to craft compelling campaigns in today’s rapidly changing digital world.

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Language: English
Best Seller: UrduBazarKarachi
Paper Quality: Excellent
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Novel Size
Binding: Paperback
Book Type: Digital Printed Book
Book Condition: New
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“Urdu Bazar” is a platform for making intellectuals. Our mission is to provide the best stuff for reading the most famous books in the market by the well-known author “Urdu Bazar” The mission is to create highly knowledgeable, intellectual, and well-read Pakistani communities throughout the nation by developing a clearer reorganization of customer needs and by providing customers with a combination of knowledge-propagating media. We aim to create the biggest online store, providing a professional service that allows readers, writers, and sellers to go through the books and buy or sell easily from our online store.

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