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Hacking Marketing
د.إ 25
Hacking Marketing by Scott Brinker is a guide to navigating the intersection of marketing and technology in the modern business world. The book explores how marketers can adapt to the rapid changes in technology, using agile methods and innovative strategies to stay competitive. Brinker emphasizes the importance of combining creative marketing with data-driven approaches, and he offers practical advice on how organizations can implement digital tools, improve collaboration, and streamline processes. With insights into how marketing is evolving, Hacking Marketing provides a roadmap for marketers to thrive in an increasingly tech-driven environment.
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