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Breakthrough Advertising
د.إ 25
“Breakthrough Advertising” is a classic marketing book by Eugene Schwartz that explores the psychology behind effective advertising. Schwartz delves into the intricacies of consumer behavior, revealing how to create compelling messages that resonate with your audience. With a focus on understanding market sophistication and crafting powerful headlines, this book provides timeless strategies for capturing attention and driving sales. Essential reading for marketers and advertisers, it equips you with the tools to create campaigns that truly connect with potential customers and stand out in a crowded marketplace.
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